One of the largest telecoms in the world set an ambitious goal – to dramatically improve their customer experience. They wanted a real time customer experience analytics solution to tackle changing consumer demands and growing competitive pressures.
The future of digital transformation is already taking place, with privacy and customer trust are at its core. It's time for brands to evaluate their approach and adapt to this new reality.
CDPs originally began as a marketing tool to unify customer data, but no longer cut it when it comes to achieving a 360° customer view. But, customer intelligence platforms can help supercharge CDPs in a privacy-driven economy.
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Understand the basics of fast data, known as time series data, including what it is, its main sources, and ways to act on critical insights in real-time.
In order to track—and protect—the success of their growth, Asana relies on Scuba Analytics, for product and new feature performance analysis, comprehensive data exploration, and security measures.
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When it comes to data transfers, legal and regulatory teams have carried the burden of ensuring compliance. But, is this the most efficient approach?
Bottlenecks begone! With Scuba, Yammer automated flowcharts, unified dashboards, and conducted lightning-fast no-code queries.
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IoT data provides companies invaluable analysis into how their products and services are adopted and used–uncovering hidden insights. Here's how one company did it.
Learn how Bleacher Report uses Scuba to rapidly gain insights into user behavior, increase conversion and engagement, build satisfaction, and redesign their web and mobile applications.
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Dark social media can be a challenging channel to wrangle accurate insights from, but when done correctly, can provide powerful business outcomes.
With unlimited data exploration and lighting-fast time to insights, ExpertVoice empowers its team and users to get the most value out of its product.
Investing in both the “how” and “why” will help your business users get more value from your data–and improve your bottom line in the process.
It’s time to bid farewell to antiquated data analytics and management systems, and say hello to the new wave of solutions.
How to transform customer experiences with privacy-centric analytics.
A customer journey analytics solution provides the tools brands need to understand how its customers behave across all mediums, and how they’re using a company's products.
Customer experience analytics doesn’t just simplify the reporting you get from web analytics tools–it elevates all of your insights.
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Continuous intelligence is leading the way in providing the most accurate, fresh, and comprehensive data analytics.
There are a wide range of data analytics tools out there, and it can be challenging to sort through all the options.
The CloudBees team Combines data from three companies and implements analytics in real-time, with little manual effort.
Phil Steffek, Data Architect of CloudBees, speaks to five tips he used to implement behavioral analytics for his company across 12 applications - all while leveraging the Scuba/Segment technology partnership.
Learn how Scuba is helping Edmunds enable self-service analytics for business users, analysts and executives - faster than complex SQL-based queries.
Scuba’s co-founder and CTO Bobby Johnson discusses how Scuba will change the way business people make decisions.