Accelerate dynamic personalization and cross media measurement without complexity to accelerate audience insights and behaviors at enterprise scale.
Companies like Comcast, Twitter, and Warner Media leverage real-time analytics to drive hyper-personalized content discovery and monetization. Enable enterprise-level data agility from existing and emerging digital domains into a single point for analysis to create endless possibilities to leverage your custom algorithms, AI, & ML strategies to build deeper customer engagement.
Scuba was built to scale across billions of active users while providing live unsampled raw customer event data for marketing, product, and operational teams. Companies like Comcast, Twitter, and Warner Media leverage real-time analytics to drive personalization and monetization. Empower your data science strategy with dynamic data-not sampled data—customer intelligence without limitations.
Modernize your cross-domain measurement with a self-service and data-driven approach. Unify devices, and panels, and connect disparate data channels with a platform built for streaming fast/first-party data and unified real-time insights. Align content and UX strategy with real-time content consumption data to create deeper engagement and journey performance.
Maintain 100% control of your data and customer trust with ever-changing regulations at a global scale. Scuba enables privacy at the data ingestion tier along with continuous streamlined encryption. Eliminate data movement and manual efforts to address data privacy challenges. Digital data privacy simplified.
“One of the reasons Bleacher Report has such a successful track record in terms of high engagement rates and low churn rates is because Scuba makes it possible for us to know so much about our users and their interactions with our content & app.
We have a truly unparalleled degree of visibility & insight.”
You might not be able to eliminate the shadows of dark social. But with careful planning, you can brighten the room.
When it comes to insights, Tableau’s customer insight limitations stifle the “why,” but open the door for a symbiotic relationship with a real-time analytics solution like Scuba.
As convenient as third-party data may be, the digital landscape of customer experience has shifted, and relying on third-party data simply doesn’t cut it anymore.
Explore what a true self-service customer experience analytics platform can do for your business.