Customer Intelligence Blog

Customer expectations are evolving constantly, so it shouldn’t surprise you to see brand customer experiences (CX) ...

Your first-party data is your most valuable asset when it comes to marketing and customer experience. But the looming ...

Advances in behavioral analytics are redefining how we do business. As brands spend more time and resources on ...

Data-driven marketing is a phrase you’ll hear often as teams look to ever-growing stores of data for insights and ...

Truly understanding your customers should be a top priority for your brand. That means, not only collecting basic ...

Behavioral segmentation helps companies get to know their customers - and knowing your customers is the name of the ...